After lots to and throwing over which Logo to use, and discussions with my lecture I decided to step away from the Black and white Myopia logo, as it was said it looked dated. This is the logo that was most appealing below to us both, I felt that I would be able to use the logo more efficiently across all the deliverables.
I decided to tweak the existing logo some more to make make the slogan more defined
As you can see I turned swirl and text Myopia. I used the typeface Saffran Bold for the slogan and added a question mark at the end, I felt that it needed to be a question rather than a statement.
Now that I had my final logo, I was able to begin developing the animated logo. I was going to have it similar to the animated logo that I did for the black logo. From the previous animated logo I was able to reuse the existing logo files and the glitch for the backdrop.
This is my final animated logo. If I’m honest I prefer my previous logo as it think that it was more in keeping with the meaning of the word Myopia. However I am pleased with my final outcome.